Put people at the heart of your innovation

With people's needs, behaviours and beliefs evolving faster than ever before, companies need to be agile, pivot their innovation pipeline and get closer to consumers.

That's why we're excited to be launching our innovation offer on Kantar Marketplace, our automated market research platform. To help you put people at the heart of your innovation and innovate at speed.

Our validated solutions help you test your innovations at each stage of the innovation journey, from early ideas, to more formed concepts, pack design, right through to product testing. Our user-friendly dashboards provide quick and easy access to all your projects. You can master the whole process by yourself and opt for our self-serve option or ask support from our consultants.

At Kantar,  we understand the tension in this difficult situation, which is why we accelerated our transformation. Our e-commerce platform, Kantar Marketplace, is an automated market research platform designed for insights professionals, marketers and agencies who want to test, learn and move faster. Communication testing tools are available since June and we are happy to announce the launch of our innovation tools. 

Have a look on Kantar Marketplace

We'd love to talk to you about how Kantar Marketplace can help you make smarter, faster decisions.
Get in touch with Corinne or Kelly to get you up to speed with all the innovations on Kantar Marketplace. Even for a demo you're more than welcome.