Submitted by jorn on
The three rules of brand growth
Brands that people are strongly predisposed to have
… than brands with weaker predisposition |
Brands that are always present attract
more buyers compared to those present on just one half of buying occasions |
Chance of growth if you can find new uses for your range:
Increasing uses for a brand by 10% results in growth of 17% |
Bring these resources to your team
10 page summaryShortlist for CMOs. |
Free Blueprint digital bookDelve into Kantar’s in-depth analysis and charts. |
Webinar to re-watchIn case you missed it, or want to share with your team. |
Get in touch to start the journey to evaluate your brand performance and to shape your brand future.
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Corinne Mostaert |
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Isabelle Mérillou |
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Kantar and Ellen MacArthur Foundation partner to accelerate transition to the circular economyOur partnership promotes a unique business model transformation, focusing on circularity in the global economy along with mitigating climate change, waste, and pollution. |
