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Winning in CX in an unpredictable world

Finding order in the chaos As we move into the second quarter of the year, we’ve been keeping track of which customer experience predictions are ringing most true.

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Dancing to the rhythm of brand differentiation

Serendipitously, the time and space considerations for differentiation bear a striking parallel to the dance of tango and its three basic steps.

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Webinar - How to win in a digital world?

Take a closer look at the trends we have observed from the most creative and effective ads of 2022 and what we can learn from them.

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Are Brands Failing Their Customers On Sustainability?

In this insightful new guide to the challenge of marketing better-for-the-people-and-planet products, Kantar's Sustainable Transformation Practice provides the evidence you need to make the case for solutions at all price points.

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BrandSnapshot powered by BrandZ

Discover your top brand equity indicators for free in seconds BrandSnapshot is a free brand equity assessment tool on Kantar Marketplace, providing intelligence on your brand’s strengths and weaknesses in an interactive dashboard.

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Webinar - Finding order in the chaos

In today’s fast-paced media landscape, accessing timely, actionable insights on your creative content is critical to move faster and smarter, to better compete, increase sales and grow your brand.

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Play your part in the battle against waste

Waste is a big issue because the world is in danger of being over-run with rubbish. Brands have a big part to play in solving this challenge. 24 of the 38 categories we track in the Sustainability Sector Index are strongly associated with over-packaging, non-recyclable packaging, landfill, overconsumption and waste.

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Newsletter: Discover our latest thinking

Sign up to our newsletter to explore the various issues impacting brands, understand what makes people tick in different parts of the world, and how these insights can inform your decision-making.

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Brand Media Monitor: the fastest way to understand your brand

The Kantar Brand Media Monitor is an unique multi brand, multi touchpoint and multi target research. It is a benchmark for the marketing and media world in Belgium.

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Kantar Marketplace

Get the insights you need to build your brand at speed. Accelerate consumer understanding with a market research platform designed for marketing agility.

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