Submitted by jorn on
As marketing takes on a more strategic role in advancing sustainability, CMOs and marketing leaders need clear metrics to track progress and demonstrate impact.
That’s why UN Global Compact and Kantar's Sustainable Transformation Practice have launched together the CMO Blueprint for Sustainable Growth Benchmark Survey. This industry-first global benchmark is designed to help marketers assess their performance against peers, identify gaps, and insights to guide strategies.
We’d love your input. The survey is short (about 3 minutes), fully anonymous, and your responses will help shape the future of sustainable marketing.
As a thank you, you'll receive early access to the results—insight into how marketers globally are navigating this space and what support they need to lead.
By completing the CMO Blueprint Benchmark Survey, you will:
- Benchmark your current performance against peers
- Receive early personalised insights to guide your strategy
- Contribute to the creation of an industry first progress overview
Grow Your Business Value. Grow Your Impact.
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Introducing the CMO Blueprint for Sustainable Growth, a unifying, principles-based framework, designed to guide Chief Marketing Officers and Senior Marketing Leaders in embedding sustainability into their core marketing strategies. This blueprint provides actionable steps, case studies, and essential resources to drive sustainable growth and meaningful impact. |
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Together, we can help build the tools and data needed for marketers to drive growth and real sustainability impact.
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Florence Debret |
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Isabelle Mérillou |
