Best of BrandZ / Marketplace: a creative optimization solution

BrandZ exists to provide you with insight into the extraordinary world of brands. From the newest to the oldest, from big to small, from East to West, from luxury to everyday, our database is the largest and most comprehensive assessment of brands in the world.

In this Best Of volume, we have hand-picked ten of our most diverse and thought-provoking articles, which we hope will stimulate your thinking and help inform your strategy.
Don't hesitate to download our full report.
And if you would like to discuss how we can help you anticipate and leverage key marketing trends, please talk to our brand expert: Isabelle Mérillou.

Kantar Marketplace: a creative optimization solution

Kantar Marketplace is a new research and insights store that offers fast access to data and quick turnaround solutions from Kantar. It is the only on demand platform that combines high quality sample, validated solutions, self-serve custom surveys and expert consulting.
Make quick, cost-effective decisions with easy access to validated research solutions of Kantar for TV, Digital, OOH and print.

Learn more.