Masterclass Brand Strategy

Discover the power moves that will help you build resilient Brands in 2025 and beyond.

We know from our recent study that emotional connections can elevate your brand and command a price premium. However, only 15% of brands get it right. Why?

• Common questions we often receive are:
• Why is emotion so important for Brand positioning?
• How can I find smarter assets to invest in?
• What can brands do to convert short term gain to long term wins from brand collaborations?
• How can you supercharge your brand connections?

We have combined all answers in a data-packed Masterclass series on Brand Strategy launching on Wednesday 26 February. All you have to do is making sure you sign up, to receive them directly in your inbox on this date.

Sign up to the free Masterclass

We're bringing you three video lessons on Brand Strategy

1. How to build emotional brand connection and command a price premium
2. Smarter ways to use distinctive brand assets to achieve Brand Equity and Salience
3. Super charging growth - the power of strategic brand collaborations

If you sign up today, you’ll receive the links to the video lessons, led by world-renowned Kantar brand experts - directly to your inbox on 26 February.

Elevate Your Marketing Game with Kantar's Expert Insights

We look forward to helping you unlock your brand's full potential through our Brand Strategy Masterclass. Together, let's shape the future of your brand.