A key element of brand growth are the positive experiences a customer has with your brand

Customer Experience (CX) plays a crucial role in building brand equity and driving growth for your business. Kantar data shows that brands that people are strongly predisposed to have 9x higher volume share and 2x higher price paid.

By providing Meaningfully Different Experiences (MDX), you can differentiate from competitors, create strong emotional connections with customers, and ultimately drive loyalty and advocacy. But is it always that easy?

Join our CX experts as we unlock and share insights that guide the right decisions. Hear from industry experts on how they have bridged the gap between CX and brand promise.

Recording Available On Demand


Get in touch to implement MDX in Belgium for your brand

Gino De Vooght
CX Transformation & Measurement
Kantar Insights Belgium
gino.de.vooght@kantar.com