Real voices. Real-time decisions.

Join Kantar’s experts for a live webinar exploring how Kantar Live blends the richness of qual with the speed and scale of quant to help brands move faster and make smarter decisions.

You’ll also learn how leading brands, including Dove and Heineken, are using Kantar Live to drive clarity, confidence, and impact across their innovation and marketing journeys.

Watch the recording

During the webinar, you’ll discover:

  • The biggest challenges that insight and marketing teams are tackling today
  • Why bringing qual and quant together in real time is transforming decision-making
  • A guided demo video of Kantar Live’s key features and benefits
  • How brands are using it to unlock faster insights and fuel smarter strategies

Tailored Solutions with Kantar Live

Kantar Live adapts to your needs — whether you're co-creating, optimising innovation, or refining creative ideas. Each approach delivers fast, actionable insights through real-time consumer feedback and expert-led sessions.

Innovation Concept Co-Creation
Shape early-stage ideas into validated draft concepts using real-time consumer feedback and AI-enhanced sessions.

Innovation Concept Optimisation
Refine and validate promising innovation concepts by identifying emotional resonance and friction points in a single live session.

Creative Concept Optimisation
Polish creative ideas or scripts by uncovering what connects emotionally and what needs improvement—readying them for the next development stage.


Kantar Live Request a demo

We would love to arrange a demo to show how Kantar Live could support your next project and unlock faster decision-making to grow your brand. Let us know what works for you.

Eduardo D’Ávila Lins de Faria

Eduardo D’Ávila Lins de Faria
Innovation Director
Kantar Insights Belgium
eduardo.davilalinsdefaria@kantar.com

Isabelle Mérillou

Isabelle Mérillou
Managing Director
Kantar Insights Belgium
isabelle.merillou@kantar.com