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1. Loyalty and new spend
Driving growth through deeper relationships with existing customers
We can identify the customers that have most value - and most potential value - for your business, and show you precise strategies for leveraging them to unlock new growth opportunities.
Find out how we have helped our clients:
- Fight churn through customer orientation resulting in a value to the business in excess of €35 million
- Achieve growth by increasing customer spend
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2. New customers
Increasing penetration by attracting the most profitable new customers
TNS develops solutions to deliver just such an understanding, with precision growth strategies that identify the most valuable opportunities, and the most effective approaches to them.
Our insight-driven solutions have helped clients to:
- Increase sales by targeting non-purchasers and encouraging impulse buying
- Take greater market share by re-positioning brands for more emotional connections
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3. New products and services
Portfolio extension to drive incremental growth
We challenge the traditional, aggregate, approach to modelling. Our individual-based models reflect the true market impact of a new product or service and significantly improve accuracy.
Find out how we have helped our clients:
- Launch a new product and exceed sales targets by 50 percent within a year
- Increase portfolio sales by 35 percent by launching a new product positioned to precisely guided emotive direction
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4. New markets
Extending reach through geographic or category expansion
With experts in all key markets and research solutions that have been proven globally, we are perfectly equipped to provide our clients with the in-depth local and sector insight that they need to unlock new avenues for growth in markets worldwide.
Find out how we have helped our clients:
- Build on global leader status through growth in a new market
- Double share in a competitive market through improved targeting
More customers
More money from each customer