Identify winning concepts fast

Successful innovation depends on getting the right ideas into the pipeline and doing it fast! The pressure of delivering speed to market often means these screening decisions are some of the most critical in the innovation process.

eValuate express is an expedited concept screening approach. It identifies and prioritises concepts that will deliver growth for your company.

Only eValuate express uses an individual modelling approach which has been proven to double the accuracy, and based on R&D, our ‘winners’ are 49% more likely to deliver in-market success.

A clear focus and fast-track testing approach enable smart concept screening decisions to be made in as little as 24 hours.

eValuate Express is one of our Innovation & Product Development research tools