Guided by experts. Supported by AI. Designed for decisions in the moment.

In today’s fast-moving market, you need more than just data—you need to see what people really think and feel, as it’s happening. That’s where Kantar Live comes in.

Kantar Live blends the depth of qualitative insight with the scale and speed of quant, all in a single, expertly moderated online session. With built-in AI analysis and Kantar’s proprietary frameworks, it helps you make faster, smarter decisions—grounded in real consumer perspectives.

Whether you’re shaping innovation concepts or refining creative ideas, Kantar Live helps you move quickly from exploration to action.

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Here’s how it can help you:

• Explore deeply, act quickly: Get real-time feedback through 30–60 minute live sessions designed for active engagement
• Make insight work harder: Blend emotion-rich qual with validated quant to uncover what resonates without switching tools
• Adapt in the moment: Built-in AI helps you pivot as the conversation unfolds and probe what matters most
• Move with confidence: From moderation to post-session debriefs, our experts are by your side, helping you drive impact at speed

Tailored Solutions with Kantar Live

Kantar Live adapts to your needs — whether you're co-creating, optimising innovation, or refining creative ideas. Each approach delivers fast, actionable insights through real-time consumer feedback and expert-led sessions.

We would love to arrange a demo to show how Kantar Live could support your next project and unlock faster decision-making to grow your brand. Let us know what works for you.